MastersFX Signed to Create Creature & Monster FX for Second Season of “True Blood”
By D West
Digital Content Producer

"Creature & prosthetics makeup FX artist Dan Rebert and the team at Todd Masters’ MastersFX — considered by many film and TV producers to be Hollywood’s leading “Creature and Monster Makers”—have been signed to continue their work on HBO’s “True Blood” for that hit TV series’ second season.

In the afterlife of MastersFX’s Emmy Award winning work during the entire run of an earlier HBO original series, “Six Feet Under,” the company rejoined that show’s creator / executive producer, Alan Ball, by producing creature and prosthetic FX for the first season of Ball’s popular new series “True Blood.” For the second season of “True Blood,” MastersFX will continue to create the original characters and special makeup effects featured in the show."

Ful Article:
http://blog.digitalcontentproducer.com/briefingroom/2009/01/19/mastersfx-signed-to-create-creature-monster-fx-for-second-season-of-true-blood/


Is double counting Nielsen numbers the new black? It seems to be for cable shows
By Robert Seidman
TV By The Numbers

"I keep seeing stories about how the premiere of The Beast on Thursday drew 3.6 million viewers. And while it’s true, it took two episodes to do it. The actual premiere at 10pm averaged 2.4 million and a re-broadcast of the premiere immediately following the premiere averaged 1.2 million. I’ve seen this method of counting used for other cable shows from Damages to HBO’s True Blood and Showtime’s Dexter.
I don’t really have a problem with the accounting for shows like The Beast and Damages, as it seems to be the case that the advertising is sold across the multiple airings. But it is misleading in terms of actual viewership. It also begs the question of opportunity cost."

Full Article:
http://tvbythenumbers.com/2009/01/18/is-double-counting-nielsen-numbers-the-new-black-it-seems-to-be-for-cable-shows/11070

Tags: Articles, True Blood